I’m Marissa.
I started Haymaker Marketing with a simple goal: to have the freedom to travel and volunteer for more nonprofits. What I didn’t expect was that my journey would lead me to specialize in Airbnb and hotel marketing and start an Airbnb Marketing Agency—but here we are!
With over seven years of experience in social media management, I began my career working with nonprofits, using storytelling to amplify their missions. What started as a side hustle in marketing quickly grew into a full-time business. Then, while traveling through Europe—staying in stunning Airbnbs across Cornwall, France, and Italy—I noticed a gap. These properties had beautiful listing photos, but their Instagram presence often felt uninspired. Blurry holiday graphics, a random washer and dryer shot—where was the magic of the space I was experiencing?
That’s when it clicked. Hosts and boutique hotels needed more than just great photos; they needed storytelling. They needed content from someone who understood what truly worked on social media.
That realization led me to build Haymaker Marketing—an Airbnb and Hotel Marketing agency dedicated to crafting compelling content that brings Airbnbs and hotels to life online.
Want to work together? Let’s make your Airbnb or hotel unforgettable.
Just reach out and ask!
2025 Travel Schedule:
Winter: USA
Spring: USA + PORTUGAL
Summer: CORNWALL, SCOTLAND, USA
Fall: EUROPE + USA
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Struggling with Airbnb content ideas? 📸 This is the exact shot list I give my photography team when I do Content Creation Visits for Airbnbs and vacation homes! It breaks down my workflow into three simple parts—helping hosts build a content database for marketing and giving aspiring UGC creators a roadmap to shoot for short-term rental owners. Plus, I’ve included bonus tips to make your content creation easier! Grab it now and start creating scroll-stopping visuals.